Product Information

China has abundant turmeric resources and low prices, but there are few products related to turmeric, and it is only used as a traditional Chinese medicine in clinical practice with a low utilization rate. Curcumin mainly exists in the roots and stems of turmeric, and is used in industries such as medicine, food, and cosmetics due to its various physiological effects. With the development of the economy, people are no longer satisfied with a simple state of subsistence, but pay more attention to some health foods. Curcumin has good development prospects as a health food.

In the past few years, the sales of curcumin have experienced rapid growth, and it is widely used in various fields such as dietary supplements, functional beverages, cosmetics, and health foods.

According to Innova market data, the global market size of curcumin reached 52.45 million US dollars in 2017 and is expected to reach 104 million US dollars by 2025. The number of new curcumin products launched globally has increased by 1.5 times in 5 years, with a compound annual growth rate of 9%, with food and beverage experiencing the fastest growth.

Why does curcumin become a "versatile ingredient"?

In China, turmeric was first recorded in the "Tang Bencao" for its use in breaking blood circulation, promoting qi circulation, and relieving pain. At present, curcumin, as one of the world's best-selling natural food colorants, is widely used in the food industry, and can be found in various products such as beverages, candies, noodles, and compound seasonings. At the same time, modern medical research has shown that curcumin has various physiological functions such as anti-inflammatory, scavenging reactive oxygen species and antioxidant, regulating gut microbiota, protecting the cardiovascular system, anti-tumor, repairing brain damage, improving blood sugar levels, and preventing senile dementia. It has broad application prospects in the field of medicine.

Curcumin, as a natural functional active ingredient, has great potential for development and application in functional foods and health products. The health benefits of health foods mainly made from turmeric include supplementing vitamins and minerals, providing auxiliary protection against chemical liver damage, enhancing immunity, lowering blood lipids, blood sugar, antioxidation, improving sleep, memory, weight loss, relieving physical fatigue, increasing bone density, removing melasma, and resisting mutations.

Turmeric has both pharmacological properties of health benefits and characteristics of food additives and coloring agents. Among these 84 domestic health foods, 27 of them supplement vitamins and minerals, accounting for 28.3%. They have auxiliary protective functions against chemical liver injury (25 approved varieties, accounting for 26.0%), enhance immunity (21 approved varieties, accounting for 21.9%), and assist in lowering blood lipids (regulating blood lipids)

There are 10 approved varieties, accounting for 10.4%, with a majority of functional health food development, including 12 varieties with 2 functions and 45 varieties with a single function.

Statistical analysis of the dosage forms of health foods mainly made from turmeric reveals that the main dosage forms are tablets (including regular tablets) and chewable ones mainly distributed in traditional dosage forms. Currently, the turmeric related health foods circulating in the market mainly include tablets (including regular tablets, chewable tablets, enteric coated tablets) and capsules.

It is worth noting that in overseas markets, turmeric has begun to frequently appear in functional drinks and has become one of the noteworthy ingredients for functional drinks. Ginger juice drinks, which have become a trend overseas, have perfectly integrated with fruit juice, sparkling water, soda and other categories.

Relieve alcohol and protect the liver: the main battlefield of curcumin,

Chinese and foreign brands compete for the billion dollar market

From food to beverages to professional dietary supplements, the application fields of curcumin are constantly expanding, among which liver protection and sobering up are currently the core usage scenarios of the product.

The hepatoprotective effect of curcumin is due to its powerful antioxidant, anti-inflammatory, and anti fibrotic properties. Curcumin, as an active ingredient for sobering up and protecting the liver, can scavenge oxidative free radicals, playing a role in liver protection. In addition, curcumin has a repairing and protective effect on alcoholic liver injury.

In addition to natural curcumin, fermented curcumin can also accelerate the body's metabolism of alcohol, thereby slowing down the damage of alcohol to the liver. Curcumin not only increases the rate of alcohol metabolism and decomposition, but also promotes the breakdown of acetaldehyde in the body, thereby reducing the probability of alcohol entering the bloodstream and playing a physiological role in protecting the liver to a considerable extent.

With the increasing diversification of the alcohol market and drinking scenarios, consumers' demand for liver protection and hangover relief is also constantly rising. Many brands also fully utilize the unique dual effect feature of curcumin and widely apply it in various hangover relieving products. Through searching for turmeric related products on Taobao and other Internet platforms, we can see that there are many turmeric related health products mainly in Japan, the United States and Germany,

Innovative dosage forms and deep cultivation of functions, reshaping turmeric methyl ester

Formulation innovation

The existing turmeric health food mainly consists of tablets and capsules, which are relatively traditional. Different groups of people have varying demands for the formulation of health foods, and the chemical properties of turmeric itself make the production of such health foods difficult, especially its pigment properties, which are extremely coloring. Therefore, the development of product formulations requires more advanced processing techniques and formulation technologies in order to continuously meet customer needs, develop more innovative products, and expand the market.

In the future, functional foods mainly composed of curcumin can be developed, which can take the form of general foods such as health milk, functional drinks, and pastries; It can also be in non food form, such as capsules, pills, or medications.

Deeply cultivate functions

At present, among turmeric based health foods, those with curcumin as the main functional ingredient have a high market share for enhancing immunity and providing auxiliary protection against chemical liver damage, and have also been widely recognized by consumers. To meet the health needs of different sub healthy populations, further explore and study the health functions of turmeric, and develop more health foods with different functions, turmeric based health foods have broad development space.